Apple CEO John Ternus says Apple will use AI but won't ship it 'for AI's sake'
In a Wired interview with Steven Levy, Apple CEO John Ternus, who took over at the start of September, defended the company's AI position. Apple has often been described as behind on AI, especially after delaying a more powerful version of Siri, which finally launched this summer. Ternus said Apple will "absolutely" use AI in new products but does not want to ship it for its own sake. He downplayed the idea that AI agents could make apps unnecessary. The article is industry commentary with no security incident, vulnerability or threat activity.
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Apple CEO John Ternus says Apple will use AI but won't ship it 'for AI's sake'
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In a Wired interview with Steven Levy, Apple CEO John Ternus, who took over at the start of September, defended the company's AI position. Apple has often been described as behind on AI, especially after delaying a more powerful version of Siri, which finally launched this summer. Ternus said Apple will "absolutely" use AI in new products but does not want to ship it for its own sake. He downplayed the idea that AI agents could make apps unnecessary. The article is industry commentary with no security incident, vulnerability or threat activity.